757 WORDS | READ TIME: 3.2 MIN | CHANGE FLAG: PERCEPTION How do you say anesthesiologist in 3-year-old? The costume my oldest picked as soon as she had an opinion? An “anasneezeologist,” complete with scrubs, a shower-turned-surgical cap, and a stethoscope that stayed around her neck for weeks. Every stuffed animal in the house was subject to surgery that year. She was inspired by her Papo, my father. And let me tell you, it was good fun growing up with a doctor for a father. While everyone...

EP. 7 | PERCEPTION FLAG If a feature falls in the forest, does a PMM cry? So maybe a PMM's #1 nightmare is when CEO launches the big release early, over the weekend with a tweet. Shudder. But a close second? Pouring your time and energy into features your users WANT and NEED and... watching the adoption rate not. move. Luckily, Buffer's Staff Product Manager woke up from that nightmare calmly and strategically – and the result is refreshing: From single-digit feature adoption to MAU growth...

SPECIAL | ALL 9 CHANGE FLAGS Once upon a churn A daily cleanup song. A tedious accounting task. A strawberry-scented squishmallow cow. Each of those hides a churn story. Every episode of Churn Flags unpacks one Change Flag. This Special Episode gives you all nine: The 9 moments that decide churn or expansion | Special: the whole Change Flags framework Ideas from this episode you don't want to miss: (00:00) How a scented strawberry cow turned the most helpful saleslady in town into the one...